Game Designer | Narrative Designer | Systems & UX Enthusiast

PORTFOLIO: www.kerurelima.wixsite.com/kellelima | www.linkedin.com/in/kellelimasilva

Salt Lake City, UT | kelle.limadm[at]gmail[dot]com

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Game Designer with 10+ years of experience creating player-first systems, engaging content, and intuitive UX for F2P, narrative, and educational games. Skilled at leading features from concept to launch, collaborating across teams, and crafting inclusive,  memorable player experiences.

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CORE SKILLS

​Known for collaborative communication, player-first design thinking, and adaptability in fast-paced, agile environments.

• Game Systems & Mechanics Design
• Narrative & Level Design
• UX/UI for Games & User Flows
• Game Documentation & Pitching
• Player Retention & Engagement Strategies
• Feature Ownership & Roadmap Planning
• Cross-Functional Collaboration
• Agile Development & Sprint Management

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TOOLS & METHODOLOGIES

Unity | Unreal Engine | Miro | JIRA | Git | Perforce | Google Suite | Adobe Creative Suite
Feature Ownership | LiveOps Planning | UX Wireframing | Cross-Disciplinary Collaboration

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PROFESSIONAL EXPERIENCE

Adjunct Assistant Professor — University of Utah
Division of Games | 2023 – 2024
• Designed and delivered Game Design & Development courses, focusing on player experience, prototyping, and production pipelines.
• Mentored students on pitching ideas, playtesting, and iterating based on feedback.
• Promoted inclusive design practices and collaborative problem-solving.
Senior Game Designer — Wildworks
2017 – 2021
• Designed core gameplay systems, economy balancing, and LiveOps features for FER.AL (PC/Mobile MMORPG).
• Collaborated closely with art, engineering, and product teams to align creative vision with technical feasibility.
• Created detailed design documentation, UX flows, and wireframes for new features.
• Led design and roadmap planning for AJ Academy: Amazing Animals, managing scope, player engagement strategies, and release planning.
Lead Game Designer & Producer — Something Dark Studios
2017 – 2018
• Co-led the design and production pipeline for A Walk in The Woods, a procedurally generated 3D co-op stealth game.
• Created player-centric levels supporting exploration and emergent gameplay.
• Collaborated to lead a cross-functional team communication, sprint planning, and milestone tracking.
Game Designer — Escribo
2015
• Designed educational game systems aligned with learning objectives and fun gameplay.
• Balanced user engagement with curriculum-based mechanics for young audiences.

ADDITIONAL ROLES
UI/UX Designer | Game Dev Intern | Graphic Designer | Teaching Assistant
(Available upon request or in LinkedIn profile)
 

EDUCATION
• M.S. in Game Development — University of Utah | 2016-2018
• B.A. in Design (Valedictorian) — Federal University of Pernambuco | 2012-2016
• Exchange Year - Fine Arts — Southern Illinois University of Carbondale | 2013-2014
 

PORTFOLIO
www.kerurelima.wixsite.com/kellelima

Crafting Playful, Player-First Experiences.
 

FEATURED WORK
FER.AL — Wildworks | PC/Mobile MMORPG
Senior Game Designer | Systems, UX Flows, Economy Balancing
• 1M+ Downloads | LiveOps Features | Customization Systems
• Designed: Customization | Minimap | Chat | Onboarding | Quests | Inventories | Gliding​​​​​